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Velda Farms

Industry: Food & Beverage/Dairy Products
Investment Date: Apr-94
Company Location:
Fund: Pacific Life Portfolio

Velda Farms, headquartered in Lakeland, FL, was the 4th largest dairy in Florida and the largest Florida dairy in terms of sales to the foodservice, convenience stores and school trade segments. With its extensive distribution system and strong focus on the food service industry, the company had approximately 75% of the foodservice market in southern Florida, 65% in Orlando, and 95% of the Florida cruise ship market.

"Windjammer has provided strategic direction and resources to assist our management team in the achievement of the company’s growth objectives. With the speed at which business moves today, you need a seasoned partner and adviser at your side – one who knows your industry, is readily accessible and capable of giving straightforward and independent support and advice."

Greg Tucholski, CEO
Protective Industries